Beilby Rewards

Maintaining strong client relationships is the key driver for an innovative promotional campaign for national executive recruitment agency Beilby Corporation.

As members of the Rewards programme, Beilby clients gain exclusive access to a competition website and monthly e-mail newsletter, designed, written and managed by Creative Nature.

A web-based campaign management system enables automatic publishing of e-mail newsletters and designer web pages promote monthly prizes with online client surveys. The ability to tailor content on a state-by-state basis coupled with extensive user tracking are also key features of the system.