From a single web based platform Creative Nature delivers a suite of products and services in the SMS and MMS messaging space across four main areas:
1. Mobile Advertising and Marketing:
SMS and MMS Direct Marketing with Campaign Manager: Utilizing Campaign Manager, you can push out direct sms (text) and MMS (picture or video) to opted in participants. We provide detailed management and reporting tools via a web console allowing you to track the real time progress of your campaigns including delivery receipts and whether or not users clicked the link in the text message.
Interactive Marketing: By integrating our voting and polling, competition and info request engines we help brands and agencies create compelling and effective marketing campaigns and interactivity via mobile messaging. By leveraging traditional marketing and media channels with a mobile call to action, brands can generate immediate and one-to-one audience interactivity.
MVoucher: By incorporating our MVoucher service to any marketing campaign you can also deliver advanced bar code messages for customers to redeem in store, ticketing, rewards or for customers to redeem in store.
Mobile Site (Mobile website) Advertising: On your Mobile site we serve adverts (banners) to people browsing your site and report back to you about the performance of various adverts. These reports are based on impressions, click-through and unique visitors. In addition we provide you with tools that track the visitors to your Mobile site.
SMS and MMS Advertising: In contrast to SMS and MMS direct marketing, we can provide a more subtle approach to building brand awareness in the mobile channel by including SMS and MMS content in messages sent to customers in response to a request from them (reply path).
Branded Content Delivery via Mobile Content Engine: Delivering branded content such as video, images, music, games, advertisements, and vouchers for physical merchandise will extend your brand to a one to one relationship with consumers. Utilizing our Mobile Content Engine will allow you to deliver branded content to your user base.
User Generated Content via SMS and MMS to Studio: Using our SMS and MMS to Studio products, content created by consumers can be sent to a short code as part of interactive mobile marketing campaigns and deliver this content to websites, outdoor screens and even television.
Mobile Tagging/QR Codes: Mobile tagging involves placing specialized 2 dimensional codes (QR Codes) in publications; websites, outdoor (or just about anywhere) and having consumers simply scan them by taking a photo with their mobile device. This will connect them directly to mobile content. QR codes provide easy access to a range of functions i.e. web pages, promotional offers, special offers, maps, e-cards, and much more.